The Growth team and I collaborated with BMB agency to obtain a first identity.
I facilitate the transition between the old branding and the new one. I developed it afterwards by my self over time.
Supporting agency: BMB Agency
Following the branding evolution, I updated the company website design to be aligned with the new identity.
You can consult Wefarm website here
They increased their presence on social media with ads and organic posts.
Through Facebook posts, I did some researches about what kind of creative would be more relevant and engaging for our audience, which decreased the client cost acquisition.
Platforms: Facebook, Twitter, Google
In 2020, they did their first photo shooting with the new identity.
Because of the sanitary crisis, I had to plan, hire, brief and manage everything remotely.
To support this project, I created Wefarm photography guidelines, designed a story board to help the photographer and directed remotely the team.
Photography: Mwangi Kirubi
Region: Kenya – Uasin Gishu